Portfolio Semester 6 Strategic Management (MGT 60703)

Strategic Management (MGT 60703)

Lecturer: Mr. Leong Boon Tik

The subject provides an understanding of the principles of construction laws and its applications. By understanding the basic principle of construction law, the importance of adhering to the specific procedures and notices are emphasized. The next phase is to develop an in-depth knowledge on the application of the law and the remedies available to the parties. Subsequently, students will be able to adopt a systematic approach to analyze disputes and the respective liabilities. This subject focuses on enhancing the students’ knowledge on matters involving contractual claims and its assessment.

Expectations:

Study many real business situations 

• Practice the core planning tools 

• Struggle with figuring out what to do 

• Be prepared to participate in planning for your 

own firms 

• Be prepared to do the work to earn above 

average returns

About the Module:

Part 1: Strategic Planning 
– Strategic Management in the Design and 
Construction Value System 

• Part 2: E-Business Strategies 
– E-Commerce and the Internet in Real Estate and 
Construction

Case Method: Class Discussions

• Usually the instructor will have a structure to guide the discussion 
• Talk about the issues and choices 
• Discuss  with your classmates 
• Sometimes there is a consensus 
• Sometimes you can find out what happened, sometimes not. 

     What I have learnt by studying case methods is it is often messy due to the amount of information and there is often no right answer. However it is really helpful as it helps us deal with real life situations

Assignment (Individual)

The assignment contributes to 50% of the overall marks.  Student are required to write an article on how to produce a good vision and mission statement. Once this was done, we had to select a vision statement from any company and evaluate it followed by suggestions on how to improve the statement.

In Part B, students were to asses the competitive advantage of a company using the Porters 5 forces model. Next, we had to derive market segmentation for a development next to KLCC.

Porters 5 Forces

Assignment (Group)

The assignment contributes to 50% of the overall marks. Students were grouped into groups of 4. Students assumed they are are the director of an established QS consultant firm that has 50 chartered quantity surveyors. 

 

    In Part A, we had to define BIM and discuss how BIM can give competitive advantage to our QS company.

  

    In Part B we had access our companies competitive advantage in the industry and derive strategies to gain a better competitive position in the industry. 

    

      Part C required us to define Public Private Partnership (PPP) and Private Finance Initiative (PFI) and discuss the advantages/ diadvantages of each towards Malaysia. We would then need to advice the government on what is the what is the precautionary steps needed before award a PPP / PFI project.